Cinnamon Toast Crunch Is Releasing 'Cinnadust' Seasoning That You Can Sprinkle On Anything

B&G Foods, who owns the brand Cinnamon Toast Crunch announced on Wednesday that they'll soon be releasing a new seasoning called 'Cinnadust' that will be sold exclusively at Sams Club. The unique new seasoning is essentially the dust that you'd usually find sprinkled on the delicious breakfast cereal, except now it's packaged up in a bottle to allow you to sprinkle it onto anything. The Cinnamon Toast Crunch seasoning will add a sugary cinnamon flavor to any dish you'd like to add it to.

Perfect for toast, cookies, ice cream and more, the Cinnamon Toast Crunch seasoning is announced soon after the recent Cinnamon Toast Crunch flavored coffee creamer, as well as the Cinnamon Toast Crunch flavored ice cream that they released.

"This new seasoning is more complex than traditional cinnamon sugar mixes. It consists of the cereal’s famous cinnamon sugar blend, paired with sweet notes of vanilla, caramel, and graham that combine to capture the unmistakable taste of a bowl of Cinnamon Toast Crunch cereal.

The Cinnadust seasoning will be available in a 13.75 ounce container that'll cost $5.48 starting on September 1st exclusively at Sam's Club, and it'll then be released Nationwide to regular grocery stores and online retailers in 2021.

Will people actually used the Cinammon Toast Crunch seasoning for its intended purpose, or will it become a bit of a gag gift for lovers of the breakfast cereal? I guess we'll soon find out.

Images courtesy of B&G Foods

Images courtesy of B&G Foods